Business Plan Table of Contents
Table of Contents
Market Analysis Summary
Target Market Segment Strategy
Competition and Buying Patterns
Strategy and Implementation Summary
Web Plan Summary
Website Marketing Strategy
Projected Profit and Loss
Projected Cash Flow
Projected Balance Sheet
General Assumptions Table
Profit and Loss Table
Cash Flow Table
Balance Sheet Table
Competitor Evaluation Table
Site and Competitors Drive-Time Zones
This business plan outline is based on Palo Alto Software's Business Plan Pro Premier 2007
Anyone can take a business plan program, fill in the blanks, and have a document that they call a business plan. Knowing what data
to put into a business plan, what the correct assumptions are and what the range of ratios to shoot for are is another matter entirely.
The great danger in any business plan program is that it's easy to be fascinated by the rows of neatly formatted numbers which all of these tools produce!
Whether the numbers make sense or not...
We don't want to unilaterally create your business plan for you. What we like to do is begin with your concept of your business and your knowledge of local conditions and competitors and jointly develop your business plan. This results in a more robust plan, increases your knowledge of how the plan works and helps keep costs down.
Feel free to telephone or e-mail us with questions about your situation.